September 10, 2015
Contact: Jasmine Youssefzadeh
NEW NAME, SAME PURPOSE
Dear filmanthropos Community,
Since our founding in 2012, we’ve stood to inspire, activate, and unite people in support of brands and causes that matter. From a small group of idealistic storytellers, we’ve evolved into a global network of strategists who build movements and drive communities towards tackling pressing global challenges. Our continuous growth and impact would not have been possible without the support of our incredible partners, sponsors, and volunteers.
After three years of impact, we’ve discovered the core driver behind community activation: realness. People crave collaboration, shared experiences, shared challenges, and shared successes. Humanity’s greatest desire is to belong and to connect. And the more we empowered others to create their own stories, the closer we came to operating at our own core value: inspiring people to tackle and address challenges within their communities.
We are now taking a radical step towards remaining true to our origin. We are rebranding to Impact Rising. This evolution stems from a desire to reflect our core mission of empowering brands, causes, and people to elevate their impact using a framework for solving problems together.
We are excited to share this long awaited announcement with you, our community, and with your support, we aspire to live up to our fitting new name. Please take a moment to learn more at impactrising.co